In-depth analysis of the development of Inspur Huaguang

Foreword:

At the just-concluded "2010 China LED Industry Annual Conference and Cross-Strait Industrial Cooperation Forum", Shandong Langchao Huaguang Optoelectronics Co., Ltd. won the "2009 China's Most Growing Growth LED Enterprise" award, once again becoming the focus of attention. What makes this company that has only been established for more than ten years to develop at a high speed? What is the reason for Inspur Huaguang to create one legend after another in the semiconductor optoelectronics industry?

One of the in-depth analysis of the development of Inspur Huaguang

颂: The establishment of a brand

Ten years paving a new chapter in the development of brilliant road science

Time flies, more than ten years of time, a finger of a wave, a few winds and rains, a lot of vicissitudes. For more than 10 years, Inspur Huaguang has grown from being a strong brand in the early stage of the industrialization of the former State Planning Commission to a strong brand in China's optoelectronics industry. For more than 10 years, Inspur Huaguang has struggled from the start. The products are sold all over the country until they are exported to many overseas countries and regions. For more than 10 years, Inspur Huaguang has successfully completed the major technological projects of the former State Planning Commission's industrialization pre-production process - "Semiconductor light-emitting device epitaxial process and die technology" "To become the main undertaker of the national "863" project... Inspur Huaguang completed the establishment of the enterprise, the transformation of the industry from scientific research to scientific research and production, and steadily developed to only a short period of more than ten years. Accelerate the legendary experience of leap. Inspur Huaguang created a miracle in the optoelectronics industry.

Looking back at the performance, the first appearance

In November 1999, Inspur Huaguang Optoelectronics Co., Ltd. was established in Jinan High-tech Zone under the support of the former State Planning Commission, Shandong Provincial Information Industry Department, Shandong Science and Technology Department and Shandong Provincial Planning Commission. As a small number of high-tech enterprises engaged in the production and research and development of front-end epitaxial wafers and chips in the optoelectronics industry, it carries the heavy responsibility of revitalizing the national optoelectronics industry and “sailing out” in difficulties and hopes. Today, more than 10 years later, Inspur Huaguang has become a "big ship" in China's optoelectronics industry. In the dawn of the new century, it has sailed far and wide into the distance.

After more than 10 years of hard work and more than 10 years of hard work, Inspur Huaguang has achieved a transformation from small to large and from weak to strong, and fixed assets have increased by 8 times. Today's Inspur Huaguang has a registered capital of 325 million yuan and has four industrial bases in Jinan, Weifang and Linyi. Inspur Huaguang adheres to the enterprise spirit of “strive for dedication, win glory for China”, adhering to the concept of pragmatic and enterprising, pioneering and hard work, not only has become the leader of the photovoltaic industry in Shandong Province, but also has built a national brand on the land of China.

Strength inventory, humming industry

Inspur Huaguang took the lead in the industry to pass the ISO9001 quality system certification and ISO14001 environmental management system certification. The company has established a strict quality control system and a sound product inspection process to ensure that the technical indicators and performance of various products have reached the domestic advanced level.

In terms of industry status, Inspur Huaguang is the vice chairman unit of the Optoelectronic Devices Branch of China Optical Optoelectronics Industry Association, a member of the Working Group of Semiconductor Lighting Technology Standards of the Ministry of Industry and Information Technology, the governing unit of China Semiconductor Lighting Industry Alliance, and the director unit of Shandong Semiconductor Lighting Industry Alliance. .

From the scientific research platform, Inspur Huaguang is Shandong Province Photoelectron Engineering Technology R & D Center, Shandong Province Semiconductor Luminescent Materials and Devices Engineering Laboratory, Provincial Enterprise Technology Center and Shandong Semiconductor Lighting Technology Center.

From the perspective of scientific research strength, Inspur Huaguang has undertaken a number of national “863” projects, and its “production, study and research” cooperation model has been recognized by the industry as a successful example of China's optoelectronic industry. Inspur Huaguang also has a team of doctoral tutors, professors, doctors, masters, senior engineers and engineers who are rich in optoelectronic materials and device theory and technology. It has injected inexhaustible vitality into its research.

From the macro production and sales scale, Inspur Huaguang's product semiconductor laser diode production and sales ranked first in the country, LED chip performance indicators ranked at the domestic leading level, production and sales ranked second in the country. The sales network covers all parts of the country. In addition to the headquarters of Weifang, Jinan and Linyi, we have set up offices in Shenzhen and Linhai. Our customers use our products to produce products that are exported to the Americas, Europe and Southeast Asian countries. Two-thirds of the world's regions.

Inspur Huaguang has a complete industrial chain. It is the only company in the same industry in China that has full-color LED, LD epitaxial material preparation, die production, device packaging and application products. It is the largest laser diode chip in China. The production enterprise shows the leading position of Inspur Huaguang's technology level in the domestic optoelectronics industry.

Inspur Huaguang leap development depth analysis of the second

Knowledge: a scientific research

Goggles business opportunities to help take off

The eye of the optoelectronic wave

With the increasing sharpness of global energy issues, the search for new energy sources or the use of energy-saving products has become the primary key to solving energy problems. The LED light source has become a new lighting with its high efficiency, long life, energy saving and environmental protection. The darling is called "the third revolution in the history of human light." The optoelectronics industry is the first leading industry in the 21st century. Optoelectronic technology is another revolution in promoting human science and technology after microelectronics technology. The semiconductor lighting industry is developing at a rapid rate and has gradually attracted worldwide attention. The focus of the world.

As early as the beginning of the 20th century, European and American countries began to explore and research optoelectronic technology. In the 1950s, British scientists invented the first LED with modern significance in the experiment of electroluminescence using semiconductor gallium arsenide. And it was launched in the 1960s, which has triggered global research and innovation activities on this technology. Due to the high efficiency, long life, energy saving and environmental protection of LEDs, countries all over the world have enthusiastically joined the competition in the optoelectronics industry.

The research on high-brightness LEDs began in the 1980s. With the breakthrough of MOCVD technology, the domestic and foreign business circles began to pay attention to the optoelectronics industry. Inspur Huaguang executives are keenly aware that such a revolution in human light history will bring huge business opportunities, and immediately decided to cut into the high starting point. The earliest introduction of production MOCVD equipment in China, specializing in the development of compound semiconductor epitaxial wafers and optoelectronic devices. produce. After more than 10 years of development, Inspur Huaguang, as one of the few high-tech enterprises engaged in front-end epitaxial wafer and chip production and R&D in the optoelectronics industry, stands out in the industry with its unique charm.

A scientific research lays the foundation for the company's development

In November 1999, Inspur Huaguang Optoelectronics Co., Ltd. was established in Jinan High-tech Zone under the support of the former State Planning Commission, Shandong Provincial Information Industry Department, Shandong Science and Technology Department and Shandong Provincial Planning Commission, mainly engaged in scientific research. At that time, the focus was on completing the research work of the “Semiconductor Light-Emitting Device Epitaxial Process and Die-Cell Technology” of the former National Planning Commission's major industrialization technology project.

In 2002, Inspur Huaguang successfully completed the “Semiconductor Light-Emitting Device Epitaxial Process and Die-Cell Technology” of the former National Planning Commission's major industrialization technology project. The successful completion of this project has enabled the company to have high-brightness red, orange, yellow, yellow-green LED epitaxial materials and dies, as well as the growth technology of epitaxial wafers and dies of laser diodes, and formed an industrialization for the enterprise. The development laid the foundation for indestructibility.

More importantly, this marks a major breakthrough in China's semiconductor light-emitting device epitaxial process and die-making technology, breaking the semiconductor light-emitting device epitaxial process and die technology is monopolized by European and American technology. On the front page of April 20, 2002, Science and Technology Times published a report titled "China's semiconductor light-emitting devices have "China Heart"", which started the first shot of Inspur Huaguang in the industry.

Inspur Group entered Huaguang and inserted its wings for take-off

Wisdom eye to business opportunities, outstanding knowledge to help take off. In November 2007, the decision makers of Inspur Group, under the initiative of Chairman Sun Yishu and President Xin Weihua, took a long-term vision and aimed at the promising optoelectronics industry, optimistic about the management, technology and market foundation of Huaguang Optoelectronics. It was decided to invest in “Huaguang Optoelectronics” and become the controlling shareholder of “Huaguang Optoelectronics”. Inspur Group's huge investment has inserted the wings of "Inspur Huaguang".

For more than ten years, as the white space has passed, the wave of Huaguang is just forward-looking. It is the hard truth of enterprise survival and development. In the fierce market competition, we dare to seek new ideas, seize the opportunities, and continue to grow bigger and stronger, only one after another. A new step has achieved a successful leap again and again. There is reason to believe that on the broader stage of the future market, Inspur Huaguang will write a more exciting chapter.

Inspur Huaguang leap development depth analysis of the third

Fine: the endless principle of research

Implementing the strategy of strengthening the enterprise by science and technology and creating the core competitiveness of Huaguang

More than ten years of development history is a history of science and technology

For more than 10 years, Inspur Huaguang has been based on scientific and technological innovation, and has been exploring the scientific research day and night, and has been working tirelessly; Inspur Huaguang has waved the pen and wrote one wonderful chapter after another with extraordinary intelligence and hard work.

From the identification of scientific research results, Inspur Huaguang has obtained more than 160 kinds of technical achievements, among which 10 results have been obtained at the provincial level: ultra-high brightness red LED epitaxial materials and chip preparation, high power 808nm asymmetric aluminum-free strain Quantum well laser, AlGaInP high-brightness light-emitting diode epitaxial material, AlGaInP high-brightness light-emitting diode chip, 650nm strained quantum well laser epitaxial material, 808 aluminum-free strained quantum well laser epitaxial material, six achievements, the results of the provincial Science and Technology Department, the technical level reached the international level Advanced level, with independent intellectual property rights; integrated 5W high-power white LED manufacturing technology, metal reflective vertical structure, ultra-high brightness AlGaInP red LED chip development and other three achievements by the provincial Science and Technology Department results identification, the technical level has reached the domestic leading level, own Independent intellectual property rights.

From the perspective of the construction of the scientific research platform, Inspur Huaguang has successively become the Shandong Optoelectronics Engineering Technology Center and the Shandong Enterprise Technology Center, the Shandong Semiconductor Lighting Engineering Technology Center, and the Shandong Semiconductor Luminous Materials and Devices Engineering Laboratory. The composition and establishment of these research platforms have effectively promoted the optimization and upgrading of the company's semiconductor lighting products and the accelerated upgrading of semiconductor lighting technology.

From the perspective of the development of intellectual property rights, Inspur Huaguang has applied for 41 patents, including 28 invention patents. From the project declaration and acceptance, Inspur Huaguang has been approved for 25 government projects including the “863” plan of the Ministry of Science and Technology, the Ministry of Industry and Information Technology, the National Development and Reform Commission, and the Science and Technology Department of Shandong Province. Technological innovation and new product development provide a strong guarantee.

Inspur Huaguang, as a member of the Working Group of Semiconductor Lighting Technology Standards of the Ministry of Industry and Information Technology, actively participated in the formulation of industry standards. Among them, as the main responsible unit, it undertook the drafting of the two methods of "LED Diode Test Method" and "LED Model Nomenclature". Work, as a participating unit, drafted six standards such as "GaN-based LED sapphire substrate" and "Semiconductor LED product series spectrum".

Strong technical foundation and innovative team

As one of the shareholders of Inspur Huaguang Optoelectronics Co., Ltd., Shandong University has continuously provided scientific research personnel and provided technical support for the company. It provided the company that Inspur Huaguang became a combination of school and enterprise and a combination of “production, study and research”. condition. In January 2009, “Shandong University Graduate Social Practice Base” was unveiled at Inspur Huaguang. The establishment of the postgraduate social practice base has further strengthened the cooperation between industry, academia and research. The school and the enterprise can learn from each other, which is conducive to the common development of both parties and achieve a win-win situation. It is recognized by the industry as a successful model of cooperation in the “production, study and research” mode of China's optoelectronic industry.

Inspur Huaguang's research team consists of a group of doctoral tutors, professors, doctors, masters, senior engineers and engineers who are rich in optoelectronic materials and device theory and technology. Among them, Academician Jiang Minhua is the company's technical consultant, and Dr. Xu Xiangang, a scholar from Changjiang, is the company's research and development leader. Under their leadership, many technical problems were overcome, and high-brightness LEDs were successfully industrialized and filled the domestic gap. At this point, epitaxial growth, die fabrication, device packaging, and application product manufacturing technologies are fully under control. In addition, the company continues to introduce high-level technical talents, which makes the scientific research team expand continuously, and the technical indicators of the products are steadily improved.

It can be said that the ten-year development history of Inspur Huaguang is a history of science and technology. For more than 10 years, Inspur Huaguang has adhered to the principle of “no end to research”, and through its tireless technological innovation, it has achieved rapid development from small to large and from weak to strong, and has established its leading position in the same industry. A strong core competitiveness.

Inspur Huaguang Leap Development Depth Analysis 4

Expansion: the magic of a golden key

Production and construction, investment and expansion

Increase equipment investment and stimulate unlimited capacity

Inspur Huaguang continues to increase equipment investment. As of May 2010, it has 14 LED light-emitting diode (LED) epitaxial wafers and die production lines imported from the US and Germany, capable of producing red, yellow, blue and green LED epitaxial wafers. The die has the largest production capacity in China; it has two domestic production lines of civilian semiconductor laser (LD) epitaxial wafers, die and device. The increase of modern production equipment has improved the production process, accelerated product upgrades, increased production, and provided a good guarantee for the company's efficient production and operation.

At present, Inspur Huaguang has built a production line from epitaxial wafers to applied products, forming an annual output of 650,000 epitaxial wafers and 6 billion wafers of various types (300,000 red and yellow epitaxial wafers and 9 billion red and yellow tin cores); 350,000 green and blue epitaxial wafers, 7 billion blue and green cores, 3 million high-power LD devices, 1 billion LED devices and 500,000 sets of lighting products.

After years of rapid development, expansion has contributed

When the company was established in 1999, it occupies only 43 acres and has a construction area of ​​5,000 square meters. So far, the four industrial bases of Jinan, Weifang and Linyi have formed a coordinated development.

The first factory was established in 1999 with a registered capital of 50 million yuan. The factory is located in Jinan High-tech Zone, covering an area of ​​43 acres and a building area of ​​5,000 square meters. The second factory was established in September 2004 with a registered capital of 325 million yuan. The site is located in the high-tech zone of Weifang City, covering an area of ​​151 mu. The total planned construction area of ​​the park is 90,000 m2. Under the great care and support of the Weifang Municipal Party Committee and Municipal Government, the first phase of the project completed a total construction area of ​​35,000 m2, and built the largest single LED factory in China, with a purification workshop area of ​​18,200 m2. The second phase of the project has a total investment of 1 billion yuan (fixed assets investment of 920 million yuan), 2,600 sets of process equipment and equipment, and a new plant of 50,000 m2. The third plant, the largest optoelectronics project in Shandong Province, Inspur (Jinan) Optoelectronics Industrial Park, was officially laid in the Jinan High-tech Zone on the morning of November 5, 2009. The first phase of the project started smoothly and progressed well. Inspur Optoelectronics Industrial Park aims to build a domestic first-class photonics park with a complete industrial chain of silicon carbide substrate materials, epitaxial wafers, die, packaged devices and application products. The total planned investment is 4 billion yuan, covering an area of ​​242 acres. 160,000 square meters, it is planned to build into an epitaxial wafer production line with 60 MOCVD equipments, a supporting chip and device production line, and 200 silicon carbide growth furnaces and supporting wafer processing production lines in 3-5 years. After the project is completed and put into production, it can create tens of thousands of jobs, and will realize annual sales income of 9 billion yuan and profits and taxes of 2.08 billion yuan. The fourth factory was established in April 2009 with a registered capital of 45.2 million yuan, covering an area of ​​300 mu. The total planned construction area of ​​the park is 120,000 m2. The first phase of the project completed the construction of the plant of 3000 m2, with the capacity to produce 100,000 baht of LED street lamps annually. The fourth plant plans to complete the overall construction within 3 years, achieving an annual production capacity of 1 million LED street lamps and general lighting.

The expansion is the official start of Inspur Huaguang's modular production, which has consolidated the leading position of Inspur Huaguang in the industry, marking a new step in the planning of Inspur Huaguang as a leading LED industry.

Hold the golden key, dream big plan

Inspur Huaguang plans to use 3-5 years, with a total investment of 5 billion yuan. Through the coordinated division of labor and supporting construction of Jinan, Weifang, Linyi and other production bases, it plans to construct 90 sets of MOCVD epitaxial wafers and supporting die and packaging production lines. At the same time, the upstream substrate material is constructed with 200 sets of silicon carbide growth furnaces and corresponding processing capabilities. Established the largest LED and LD industrial base in China. After completion, it will have an annual production capacity of 4 million LED and LD epitaxial wafers, 80 billion cores, 10 billion devices, 3 million sets of application products and 300,000 SiC substrates. The annual sales income is 13.8 billion yuan. Profits and taxes are 3 billion yuan. Established the largest and internationally renowned semiconductor lighting production base in China.

"Expansion" is a golden key for the company's development and growth. Inspur Huaguang is clinging to this golden key, and it has achieved the take-off again and again. The glorious course of more than 10 years has enabled people to realize the vitality of the wave of Huaguang, and let people feel the rapid expansion of its footsteps.

Inspur Huaguang leap development depth analysis of five

Motivation: a persistent dedication

Skilled in planning

Standard management

In December 2006, Inspur Huaguang was edited by Zheng Tiemin, the general manager. The deputy general managers Xu Xiangang, Fan Zuoxiang, Liu Xiwen, Ren Zhongxiang, Zheng Zhaohe and other company leaders were deputy editors. The company's leaders and employees participated in the project and jointly compiled a 150,000-word enterprise. Management of the compilation, and to be released, to achieve one person per leadership, at least one for each department and process. The "Company Compilation" clearly puts forward the company's entrepreneurial spirit, corporate philosophy, corporate goals and the company's quality policy. It has combed, organized and summarized the organizational structure, department and post tasks, responsibilities, and the company's management systems. An Inspur Huaguang management encyclopedia, and as a guide for the company's development and progress, the implementation of the "Company Collection", the company realized the "four basic principles of management" proposed by General Manager Zheng Tiemin, namely: "Everyone There are duties, procedures, work standards, and system supervision."

At the end of 2009, the company revised and improved the "Enterprise Management Compilation" based on the development of specific conditions and advanced enterprise management experience. "Enterprise Management Compilation" is the crystallization of the company's management spirit. It has witnessed the advanced management level and scientific management method of Inspur Huaguang. Its implementation has greatly improved the management level and execution ability, and has been the efficient operation of the company. The smooth development laid the foundation.

Unique vision, talented people

On the strategy of “recruiting talents”, Inspur Huaguang actively introduces talents from the United Kingdom, the United States, Japan and other countries. On the one hand, it attaches importance to personnel training and strives to create talents for employees by hiring expert lectures and internal academic exchanges. A variety of exercise and learning opportunities. In the use of talents, timely adjust and reform the employment mechanism and incentive mechanism to create a good environment for employees to play and display their talents, and strive to do their best to make the best use of their talents. The implementation of this move optimizes the talent structure, improves the overall quality of employees, and promotes the transformation of talent into enterprise productivity.

Integrate resources and optimize configuration

As the company grows in size, the company's management resources need to be integrated and optimized. Inspur Huaguang held a cadre meeting with the theme of “establishing a sound organizational structure and clarifying the division of responsibilities”, from the organizational chart of the company, the main responsibilities of the members of the office, the responsibilities of each department, the division of senior management, and the level of Wuchao Huaguang. Detailed work has been deployed in various aspects. By convening a meeting to clarify the division of labor and responsibilities of various departments, and further improve the company's management system, the company's management is more standardized and scientific, so that the company's operation is more disciplined, saving management costs and greatly improving management efficiency.

A hard work, a harvest. It is precisely because the leadership team of Inspur Huaguang guards a persistent dedication, and constantly strives for management innovation, which makes the company's management level and execution ability steadily improve, in order to continue to write one after another the myth of enterprise reform and development.

Inspur Huaguang Leap Development Development Analysis

Soul: a guide to thought

Mo Yan is difficult to operate, and people who win the hearts of the people have the world.

Fight hard and glory for China

"Strive for dedication, glory for China" is the personal inscription of Jiang Zemin, the former chairman of the People's Republic of China. While highlighting the special political status of Inspur Huaguang, as a corporate spirit, it inspires Huaguang people from generation to generation, forge ahead and strive for progress!

For more than 10 years, Inspur Huaguang has experienced the process of enterprise creation, industrial transformation, steady development and accelerated leap. At each stage, the company’s leaders and employees are left with a hard-working, unrelenting footprint. In the face of many difficulties and in all kinds of tempering, Huaguang people abide by the enterprise spirit of "strive for dedication, glory for China", strive for progress, perseverance, courage, and finally make the wave of Huaguang after the tempering, see the morning sun, stand on the The forest of optoelectronics industry shines its own light!

People-oriented, not to lay off

In the second half of 2008, the global financial crisis swept through and the Chinese economy was affected by it. Many companies were forced to reduce their jobs, stop production, and even close their doors. The optoelectronics industry has also been hit by an unprecedented impact, and many downstream companies in the South have closed down. Inspur Huaguang was also hit. At that time, the company was still in the acceleration period of the expansion of production expansion, and it became a reduced production overnight. The financial crisis has caused a wide range of people in the company. After attending the group's meeting on the financial crisis, General Manager Zheng Tiemin immediately returned to the company and convened a meeting to deal with the financial crisis. At the meeting, Mr. Zheng made a deployment on the impact of the financial crisis and the company's response strategy, and announced the company's "three noes" decision to deal with the financial crisis, that is, "no production, no layoffs, no pay cuts" The "Three Nos" declaration has greatly stabilized the military's heart, and also improved the morale of employees and enhanced the cohesiveness of the company.

Pay attention to responsibility and behold the world

On the occasion of the coming of the new year, the general branch of the Inspur Huaguang Party and the trade unions will organize the “Love Fund” fundraising activities. All the top-down employees of the company donated money and dedicate their love. All proceeds from the “Love Fund” are used to fund the company employees who need the most assistance in the next year.

Inspur Huaguang employees donated money each year to support the Xingsi Primary School in Linyi County, and sent a batch of desks and books to help one child after another.

After the Wenchuan Earthquake in 2008, Inspur Huaguang actively organized fundraising activities to send the funds to the victims at the fastest speed.

Inspur Huaguang always puts a sense of social responsibility in its hearts, and fulfills its duties of “achieving the best in the world” with practical actions, demonstrating the extraordinary temperament and demeanor of large enterprises.

There is a saying that people who win the hearts of the people have the world. Inspur Huaguang adheres to the people-oriented philosophy, attaches importance to responsibility and embraces the world, adheres to the development of the company and benefits the employees, and has created a "people's heart project" that won the hearts and minds of the people. As a result, a strong popularity has been rallied, and a high morale has been ignited, and a kind of impetuous power has been created, creating a new development. With such a culture of corporate culture and the support of such an entrepreneurial spirit, Inspur Huaguang will surely become more and more brave and invincible.

More than ten years of glory, more than ten years of endeavor. In the past 10 years, Inspur Huaguang has been self-reliant, has made great efforts, and has never broken the innovation performance, laying a solid foundation for the company's greater development. It is believed that after more than 10 years of tempering and accumulation, Inspur Huaguang will be able to use its own intellectual property rights and the research and development advantages of production, education and research to realize the gradual establishment of the company into a leading domestic and internationally renowned optoelectronic product research and development and industrialization base. Magnificent blueprint.

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