"If small appliances are the Red Sea market, then LEDs (light-emitting diodes) are still blue oceans." Wang Donglei, chairman of Dehao Runda, who just entered the LED industry last year, thinks so. Investment in the LED industry is on the rise.
In 2009, the total sales value of China's semiconductor lighting industry reached 100 billion yuan, a year-on-year increase of more than 30%, making China one of the fastest growing regions in the global LED industry. According to the "Opinions on the Development of Semiconductor Lighting Energy-Saving Industry" jointly issued by the six ministries and commissions such as the National Development and Reform Commission, by 2015, the average annual growth rate of the output value of the semiconductor lighting energy-saving industry will be around 30%. From the enterprise, in 2009, the largest LED company in China, Sanan Optoelectronics invested 900 million yuan to build LED production line in Tianjin. In January this year, it announced that it will invest 12 billion yuan to build an LED production base in Wuhu, Anhui. Companies such as Dehao Runda and Silan Micro have also significantly expanded their LED investments. Foreign companies also took a share. In November last year, Cree decided to build an LED chip production base in Huizhou, Guangdong.
The formation of the LED investment boom is inseparable from the support of the central and local governments. In December 2008, the Ministry of Science and Technology released the “Ten Cities and Ten Thousand Miles†program, which promoted more than 10,000 LED functional lighting in 10 cities. The Ministry of Science and Technology subsidized LED lighting by 30%-50% compared with traditional lighting. The "Opinions on the Development of Semiconductor Lighting Energy-Saving Industry" issued in October last year clearly stated that by 2015, the localization of LED chips in China will reach more than 70%. Local governments attract investment through subsidies and other policies to promote the transformation and upgrading of local industries. For example, in the Sanan Optoelectronics Anhui Wuhu LED project, the first phase of the total investment of 6 billion yuan, the Wuhu Municipal Government will give a total subsidy of about 900 million yuan for the purchase of 100 production equipment.
The huge market potential of the LED industry itself shows even more business opportunities. Because LED light source has the advantages of energy saving, environmental protection, and digital design, it can be widely used in backlights, advertising displays, automotive lighting and traffic information identification, general lighting, etc., and its replacement for traditional light sources is accelerating.
From the perspective of the industrial chain, China's LED industry covers everything from upstream materials, epitaxy, chips, packaging to applications, with complete chain and wide spatial layout. In the capital market, LED is highly sought after—from the beginning of 2009 to the end of March 2010, the share price of Dehao Runda rose from 2.81 yuan to 20.29 yuan, and Shilan micro from 3.35 yuan to 14.85 yuan. Yuan, while the Shanghai Composite Index rose from 1820 to 3109.
“Overall, the industry is still in a period of short supply, and companies are now able to obtain higher profits, so expanding investment is also a natural choice.†Zhang Shenwei of Samsung Economic Research Institute said that investment acceleration has also driven the production of raw materials and equipment for upstream LEDs. Demand, but due to technical limitations in the upstream region of the industry chain, Chinese companies may need to strengthen cooperation with foreign companies.
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