According to the latest data from GFK, an international authoritative research agency, in March this year, the sales volume of Hisense TV in South Africa has reached 24%, making it the No. 1 brand in the South African market! This is the first market share that Hisense has won in overseas markets!
It also performed well in the global high-end TV market. According to the data released by IHS, Hisense TV accounted for 5.6% of the world's total volume in 2015, the third largest in the world. Among them, Hisense 4K TV, 55-59 inch flat panel market shipment share of 8.1%, 9.3%, respectively, ranked third in the world; in the 50-54 inch flat-panel TV market, Hisense TV to 10.0% of the shipment Its share ranks second in the world.
In the same period, according to the 2016-January-June 2016 TV market data released by China Yikang, Hisense flat-panel TVs topped the list with 17.62% of retail sales, maintaining the No. 1 position in the Chinese flat-panel market for 13 consecutive years since 2004. status.
In 2016, Hisense became the top sponsor of the European Cup and will continue to increase its brand promotion efforts worldwide. In recent years, Hisense also sponsored the F1 Infiniti Red Bull Racing Team, the NASCAR XFINITY Series and the JGR Team, the Australian Open and the title Arena Arena, and the Schalke 04 Football Club.
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