Policy to promote the development of LED lighting industry

LED lighting is a new industry for new light sources and needs national support. However, if the development of LED lighting industry is no longer the old path of the photovoltaic industry, policy support should focus on improving industry standards, improving industry entry barriers, and guiding corporate mergers and reorganizations. To break down local protectionism and other aspects, only the competent enterprises can merge and develop advanced production capacity, and strict implementation of the shutdown policy on the backward production capacity can really cultivate large and strong LED lighting companies. The development of the LED industry is supported by policies and the market gradually enters a flourishing period.

LED Lighting: Taken for the PV Industry

Recently, Premier Wen Jiabao of the State Council presided over the executive meeting of the State Council. At the meeting, he decided to make good use of the market's “forced mechanism” to encourage mergers and acquisitions, eliminate backward production capacity, improve the level of technology and equipment, reduce government intervention, prohibit local protection, and other policy measures. . Since the release of this policy measure, it has aroused great concern and hot discussion in the social industry. This aspect has been mixed.

At the same time, many people will also be the same as the optoelectronic industry's LED lighting and its relative, worrying about LED lighting into the same dilemma as photovoltaic. At the beginning, the photovoltaic industry had become an important project for investment promotion and investment promotion by local governments through the lure of high technology and high profits. Due to excessive government intervention, market functions have been severely weakened. In May of this year, the author wrote the article "Warning LED Lighting to Take the Old Way of the PV Industry," pointing out that the status quo of the LED lighting industry is just like the beginning of the development of the photovoltaic industry. It must be guarded against the proliferation of policies relying on inertia and the crisis of production capacity and over-financing. . The photovoltaic policy announced this time undoubtedly brought warnings to the LED industry. Only when the government does not interfere too much, timely guidance will not distort the logic of the market and become a vicious circle of abnormal development.

In fact, not only the LED lighting industry is similar to the government-led one, but the pattern of expanding and seeking for growth based on investment as the driving force for development has common characteristics in China's industrial development. Especially the current LED market disorderly development, lack of demand, product concentration in the low-end features and the photovoltaic industry is exactly the same, if not adjusted in time, it is very likely to follow the photovoltaic industry's footsteps. Fortunately, the current development of LED lighting industry has not yet reached an irreparable point, but also seize the opportunity to learn lessons learned before the PV, as soon as possible to reduce government intervention, the role of market mechanisms in a timely manner to reverse the situation.

However, the decision-making of the meeting is a framework policy and it is necessary to issue detailed rules to implement it. Although the introduction of the policy seems to have caused the photovoltaic industry, which is in dire straits, to see the dawn of the government's "salvation." However, the reality is that the predicament of the PV industry today is not that domestic demand is not large enough and subsidies are not enough, but the production capacity and output generated by overheated investment far exceeds the market load. Similarly, for the LED lighting industry, what needs to be done at present is not to continue to subsidize, impose administrative orders, continue to expand capital investment and other potions, but to implement and refine the existing policies, so that the market can be put to the true position of the industry. Accelerate start-up elimination consolidation.

After a sudden surge, the photovoltaic industry has entered a difficult adjustment period, with internal and external difficulties. From overheating to ebbing, many companies in the photovoltaic industry have begun different explorations and transformations in order to survive the cold winter. Whether or not the introduction of this policy is effective is another matter, but whether it is the lessons of developed countries such as Japan or the United States or the current predicament of China's photovoltaic industry, it has proved that letting the government decide on the survival of the fittest is a wrong method, so LED lighting The development of the industry, the government in the end how to grasp the degree of regulation and control, is the next biggest challenge, whether it should be mandatory to promote the application of LED lighting on a large scale, should be carefully considered, should put aside the illusion of quickly opening the domestic market in the short term, to avoid the present The scenery is infinite, and bitter water is continually coming and going. In addition, blacksmithing needs its own hardiness. LED lighting companies and amateur companies that covet the LED lighting market must also base their efforts on the excavation and cultivation of their own core competitiveness rather than chasing hot spots to prevent them from falling into new traps.

LED lighting market opened, policies to promote the development of the industry

With the global energy shortage and rising electricity prices, as the fourth generation of green energy LED lighting is increasingly concerned by governments, companies and other countries. After the state, the government has planned policies, subsidies, etc. to promote the development of LED lighting industry, LED lighting companies in full bloom in the north and south.

From a market perspective, the LED lighting market is gradually opening. Local government policies encourage enterprises to renovate public street lighting, public place lighting, government office building lighting and other public facilities, and promote the popularity of LED lighting to achieve environmental protection, energy conservation, emission reduction goals. Therefore, the lighting of public facilities opens up the market for enterprises. Secondly, although the public facilities lighting market is generally dominated by large and powerful lighting companies, commercial lighting, office lighting, and home lighting have a large market to be developed by small and medium-sized LED lighting companies. At present, some large-scale commercial lighting such as IKEA, Wal-Mart, etc. has already started the transformation of LED lighting. It is believed that under the influence of lighting transformation with data and practical proof, commercial lighting, office lighting, home lighting and other energy-saving, emission reduction, and environmental protection The brigade is about to open.

From the point of view of promoting the development of LED lighting, various local governments have responded to the call of the country for energy-saving and emission reduction and have adopted the policies of bidding to promote product applications, subsidies to promote the development of LED technology, and other policies to rapidly advance the development of LED lighting. In May of this year, the Guangdong Provincial Government held the "Guangdong Province Promotion and Application of LED Lighting Product Work Conference" to determine the implementation of the "Guangdong three-year popularization of LED public lighting" work program. According to the requirements of the provincial government, in the field of lighting engineering in public roads, public places, government agencies, state-owned enterprises and public finance, or state-owned capital investment projects, new lighting projects will use LED products. The original non-LED lighting products were used at the end of 2014. Before the completion of the transformation. Among them, the Pearl River Delta region is striving to be the first to complete before the end of next year. In addition, the standard technology alliances and benchmarking systems related to LED lighting have gradually been established.

Judging from the price trend of LED lighting products, with the development of LED chip technology, overcapacity, national subsidies promotion, and fierce market competition, the price of LED lighting products has been decreasing year by year. A source of marketing at Tong Shida told reporters that now, many manufacturers sell civilian LED lights, usually after a quarter down once the price, each time the price adjustment range of 3% - 5%. The reduction of product prices is conducive to the popularization of products, but it is also necessary to avoid giving up market chaos for the price.