On the last day of May, LeTV chose to publish a conference in Beijing with the theme of “playing bigâ€. At the conference, three fourth-generation super TVs were launched, model X55 (super 4 X55) and X43 (super 4 X43). ), X40 (Super 4 X40), and three televisions were priced at 3599 yuan, respectively, the standard value of 149 yuan music as the wireless game controller Scirocco Edition, 1899 yuan, 1699 yuan, Xiao Bian at the press conference, that 1,899 yuan of ultra 4 X43 is very suitable for home bedroom wall hanging, large size, thin, beautiful appearance, the key is cheap to high ah. Of course, for the living room, Xiaobian is more recommended is the super 4 X55, 3599 yuan can also be regarded as leading the beginning of the era of hardware negative interest rates, so that everyone on the scene exclaimed: Music as the "play big"!
What are the characteristics of these newly released super TVs? First of all, on the hardware, these three Super 4 TVs have adopted the latest and strongest smart TV flagship chip, the Mstar6A938. The chip has a built-in 4-core 1.7GHz 64-bit processor and a Mali T820 high-performance GPU, all equipped with 3GB of super large-scale operation. Memory + 16GB/32GB eMMC5.1 high-speed flash, these parameters are not very familiar with - now many brands of flagship mobile phones are also mostly adopted this configuration, it can be seen LeTV fourth generation super TV want to run a variety of Android Both the APP and the game are effortless, and large memory and large storage can be used to bid farewell to the operation of Caton and frequently clean up the background.
In addition, on the picture quality engine, the three super TVs have adopted the “4K enamel engine M-Genuine S1-Proâ€, which effectively eliminates video by providing innovative technologies such as noise reduction, advanced color processing, jitter correction, and support for HDR. Noise, details and colors lost in the signal transmission process enhance the TV's dynamic image processing capabilities.
In terms of software, it continues to provide a super convenient human-computer interaction interface and operation method. Xiao Bian's home has a 55-inch LeTV super curved surface television. In all aspects of operation, especially the humanized operating experience and smooth and smooth The sensation of operation makes people really feel like they don't want to let go when they pick up the remote control.
Friends who are familiar with LeTV are sure to know such an argument: Ecological profit subsidizes hardware, which is also LeTV's marketing method. On the upcoming 618 big promotion led by home appliance manufacturers, Zhang Zhiwei, president of LeSport's eco-O2O sales platform, said this year. 618 promotion will continue to continue to buy members to send hardware to marketing, the platform is of course we are familiar with LeTV, LePar, Jingdong, Tmall these platforms, and at the meeting also made a surprising forecast: sales The target is 3 billion yuan!
So, on what basis does LeTV really "play big" this time? I think this should be viewed from the following two aspects.
First - buy members send hardware
Let's take LeTV S50 Air 2D version as an example. If you purchased 4 years and 8 months of super video, you need to spend 2,287 yuan, but at the same time you can get a total of 4286 yuan worth of member machines, to be counted as a bare metal. Price 1999 yuan + 4 years 8 months Super film member = 2287 yuan. We know that in today's increasingly stringent video intellectual property today, the era of past pirated videos that one site can easily see is gone forever. Even if it still exists, we may face the search for resources and identify ourselves. All kinds of fake videos, viruses, Trojan sites, etc., especially for families who do not understand computers, LeTV's rich program resources, as well as a large number of synchronous cinema original video, movie resources, absolutely let You will not regret it.
Second - the first four new products
A conference, the release of four new products, which is also very rare in LeTV conference, and are very heavy effect products, of which, June 17th over 4 X65 Curved will be in Leshi Mall (LeMall .com) spot sale, the price of 7999 yuan over 4 X65 Curved using 65-inch Samsung 4K genuine surface panels, the price ratio is very dominant.
So, in the end how these products experience, so look forward to Xiao Bian follow-up evaluation.
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