"TCL has experienced three major hot spots in the television industry at the same time, and its competitive advantage is very significant." Industry observers pointed out that C1's performance was particularly prominent, and made major breakthroughs in the three key areas of surface, ultra-thin and HDR, and won the "2016 CITE innovative products and Application Awards are well deserved. The new C1 received this award, which proved that the curved TV has been widely recognized by the industry and consumers, and the prospect of the curved TV market is full of unlimited imagination.
Superb image quality performance, beautiful image processing engine help C1 into the new "vision"
According to the organizers, China Electronic Information Expo is the only authoritative platform for the display of China's national electronic information industry. As one of the largest electronic information fairs in Asia with the largest scale, the most complete industrial chain and the richest content of activities, the exhibition area exceeds 100,000 square meters, becoming a vane of new products and new technologies in the electronic information industry, and innovating the information technology industry in China. Development has important guiding significance.
The reporter learned that the “2016 CITE Innovative Products and Applications Award†consists of 20 expert committees including relevant industry associations, consulting agencies, and authoritative media, which are based on indicators such as leading technology, market competitiveness, and novelty of design. A rigorous review was conducted and a number of "Innovation Products and Applications Awards" were finally selected. The review experts believe that the TCL 9.9mm ultra-thin surface-mount TV C1-CUD performs well in many participating products and has made major breakthroughs in product and application innovation. In the end, C1-CUD beat the crowd and won the grand prize in one fell swoop, bringing great surprises to the industry and consumers.
According to review experts, picture quality is the core indicator in the award selection process. The C1-CUD interprets the core demands of picture quality through its brilliant image processing engine, ecological HDR, and MEMC motion enhancement technology. It is understood that the C1-CUD is equipped with TCL's exclusive and patented brilliant image processing engine, including four image quality processing technologies including sophisticated color gamut control technology, full-color reproduction technology, high-brightness precision control technology, and hybrid dimming processing technology. , With seven patents, the image quality is improved in many aspects such as color gamut, brightness and stability, and a new transformation of the picture quality is realized.
At the same time, the C1-CUD incorporates a full ecological HDR to achieve a complete solution that fully satisfies the HDR standard for content, hardware, and software, and presents HDR images perfectly, allowing users to see details that have never been seen on the screen. In terms of content, TCL has in-depth cooperation with Hollywood to timely launch HDR video resources through a global broadcast platform. In terms of hardware technology, the full 4K HDR technology meets the best HDR standards in terms of interface, chip, backlight, and screen body. In software, TCL's exclusive HDR real-time conversion technology enables real-time conversion of SDR (ordinary image quality) to HDR image quality, allowing users to see the effects of HDR when viewing ordinary film sources. In addition, the C1-CUD creatively uses a 4000R golden visual curvature screen with the same curvature as the human eye, increasing the field of view of the screen by 15%, and enjoying a three-dimensional surround look.
The review experts also stated that the C1-CUD is also very creative in terms of sports and applications. As a star model for watching Olympic events, it adopts MEMC motion enhancement technology to optimize each frame of the picture, completely changing the “smear†or unclear situations that are likely to occur when ordinary TVs watch high-speed sports programs. , Make the motion picture smooth and smooth without dragging, the details are clearly visible. Its unique second-generation C-sport built-in application is equipped with athletic sports such as badminton, tennis, and bowling, and is equipped with a chocolate remote control with a somatosensory remote control function, allowing users to experience the healthy life experience brought by sports competitions at home. .
In the view of industry observers, the C1-CUD was honored with a grand prize just after it was launched, which fully proved its great pioneering significance and filled the blank of Chinese brands in the high-end market. The C1-CUD is a new product that integrates the ultra-thin and curved products into a new product, which is a great opportunity for mainstream audiences to bring high-end surface TVs to the high-end surface TVs.
Frequently-acclaimed award-winning, QUHD TV smiles at global TV industry
"QUHD TV has shown great potential." Industry observers said that QUHD TV, as the most powerful quantum dot TV camp in the industry, has gained great praise soon after its ascent on the stage thanks to its powerful comprehensive strength. In fact, as early as January of this year, the US CES, QUHD TV's flagship new product X1 won the “Global Gold Award for Technological Innovation in the Year†and became the biggest winner in the new year. At the Shanghai Household Appliances Fair in March this year, the C Series flagship new product, C2, won the "China Home Appliances Aipulan Product Award" in a fierce competition, which shows the innovation and product strength of its leading industry.
It is reported that China's home appliance Ai Pulan award is known as "China's home appliance Oscar," said by the authoritative organization China Household Appliances Association organized and awarded, is currently the country's highest specification home appliances product recognition award. C2 won the Aipulan Product Award, also benefited from the excellent audio and video quality performance of the QUHD TV, allowing the industry and consumers to look forward to C2 and QUHD TV.
It is understood that the C2 adhering to the essence of QUHD TV, through the beautiful image processing engine, multi-dimensional image quality enhancement technology and Yue Cai quantum dot display materials, to achieve the peak image quality, coupled with its exquisite design and manufacturing process, can It is the next-generation TV representative product that leads the trend and promotes the upgrading of industry products and technologies. Among them, the coverage rate of C2 color gamut is 110% NTSC, which is more than 10% higher than OLED, and the highest quality standard is created.
At the same time, C2 also integrates the whole ecological HDR technology, especially the world's top black crystal screen charm, effectively reduce the 90% of the ambient light reflection, 10 times the contrast increase, to give users unprecedented clarity, perfect vision.
"This year's TV market presents four important technological directions: Quantum dots, curved surfaces, HDR and ultra-thin." Senior industrial economic observer Liang Zhenpeng said that companies that can integrate the above four technologies into one TV set can truly occupy Bridgehead in the high-end TV market. The C2 that won the Aipulan Product Award is such a product that combines four important technologies. This time TCL X1, C2 successively won heavyweight awards, further proved the strong product strength and competitiveness of QUHD TV. As the only Chinese company that can integrate the above four technologies, TCL is the only company in China that has the integrated comprehensive strength of the vertical industry chain integration company. It will inevitably lead TCL to lead a new round of global television trends. Qualified TVs become TCL. Win the 2016 "killer".
In addition, in order to allow the winning C2 and C1-CUD to meet with consumers as soon as possible, April 14-18, TCL will cooperate with the China Electronics Vision Association to initiate a grand "old replace old" activities. By then, these two new products will also airborne promotional activities site. At the same time, the activities will also break the traditional trade-in and one-way subsidy form. For the first time, new focus will be placed on the new product, the QUHD TV and the 9.9mm ultra-thin surface, C1-CUD, creating a new “maximum subsidy of RMB 1,000 for the new machine + RMB 400 for the old machineâ€. Rewarding the new model allows consumers to enjoy the next generation of high-end television in one step at mainstream prices.
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