The first pure electric sports car, the future K50, is released. Is there really a market for domestic civilian electric supercars?

Recently, there have been too many explosive news in the automotive industry. The explosive news of Tesla's privatization and the listing of Weilai in the United States in September will cover up the news of the future K50, which is called the domestic civilian electric supercar... …

On August 8, Qiantu Motor officially released the K50, its first pure electric sports car, at its Suzhou plant. According to the official announcement, the price of the new car is 754,300 yuan, and the national unified price after subsidies is 686,800 yuan.

From entry-level performance cars such as Honda and Toyota GT, to grand supercars such as Lamborghini, McLaren, and Ferrari, the cool styling and ultimate performance of all kinds of sports cars are always amazing. However, in the domestic market of independent brands, sports cars are still blank! With the country's encouragement and support for new energy vehicles, many companies have the opportunity to participate in the competition in the new energy vehicle market. After four years, the future K50 electric sports car, which was only seen as a showcase at international auto shows in Beijing and Shanghai, has finally been launched a few days ago. Is there really a market for civilian electric supercars compared to supercars? Can this car really bring light to domestic electric supercars?

The first pure electric sports car, the future K50, is released. Is there really a market for domestic civilian electric supercars?

Qiantu K50 low-key listing

New car-making forces have emerged one after another, and the manufacturing of pure electric vehicles has become their first choice. Various types of cars and SUV models are emerging one after another, and super running is rare. What's more, most supercars come from luxury brands, and it is difficult to associate them with independent brands.

According to official information, the future K50 pure electric sports car launched in Suzhou has an acceleration of 4.6 seconds from 100 kilometers and a maximum speed of 200 km/h. From the appearance point of view, the low body, exaggerated air intake and aggressive headlights, the K50 actually gives people a strong visual impact in appearance.

In addition to the pull-out appearance, the Qiantu K50 body adopts a new composite material, which is composed of an all-aluminum alloy frame and carbon fiber coverings. The whole vehicle is more lightweight, in line with the current trend of lightweight body, and the lightweight body can bring sports car performance. Higher speeds can also increase the vehicle's cruising range.

In terms of the three-electric system, the front and rear dual-motor four-wheel drive system, and adopts a battery T-type mid-mounted structure, the future K50 has a power output of 320kW and 350N·m. The ternary lithium battery used has a capacity of 70.84kWh, a NEDC comprehensive cruising range of 380 kilometers, and a 60km/h constant speed cruising range of 510 kilometers, reaching the current mainstream electric vehicle level. In the fast charge mode, a new car can be charged to 80% of the total power in 45 minutes, while a slow charge takes 13 hours. Judging from the parameters of the future K50 in terms of speed and battery life, there can be more room for development.

In addition, as a new energy vehicle, the editor noticed that the future K50 has a bright spot. The roof is composed of 5 solar panels. When the temperature in the car is higher than 25℃, the solar panels will drive the air conditioning through power conversion to automatically ventilate the car. Take a breath. If the function of the solar panel is already online, can the future also consider the possibility of giving it solar charging?

The first pure electric sports car, the future K50, is released. Is there really a market for domestic civilian electric supercars?

What is the positioning of the future?

In April of this year, Qiantu Automobile obtained the qualification for the production of new pure electric vehicles by the Ministry of Industry and Information Technology, which surprised everyone. This little-known new force car manufacturer has been able to obtain the qualification after the production qualification of the Development and Reform Commission of the Ministry of Industry and Information Technology was suspended for half a year. After that, it received a road motor vehicle product access permit in June. The K50 can be mass-produced, which also reveals the complete car manufacturing system that Qiantu Motor has formed in the design, R&D, production, and supply chain.

However, what is the positioning of Qiantu Motor? If it is a supercar, does the performance need to be extreme? And if it is a civilian sports car, then, will the market space be more limited?

Behind the Qiantu Motor is Great Wall Huaguan Motors. Years of vehicle design experience has given the Qiantu K50 a good level of overall coordination and design, and it has been mass-produced. However, in the current new forces to build cars, there have been pure electric coupe models such as Weilai EP9, Ai Chi RG, and Zero Running S01. Compared with them, the future can be mass-produced, but the performance parameters have not yet reached the extreme...

The cool appearance and advanced configuration make the future K50 indeed have some of the characteristics of supercars. However, in the domestic electric supercar market, do civilian sports cars really have so much demand?

Is there really a market for civilian supercars?

In the current electric vehicle market, there is a mixture of electric vehicles. Like traditional fuel sports cars, electric supercars do not actually have the characteristics of mass production. In the market, when new power car manufacturers debut, they always like to launch electric supercars. type.

As a model that pursues extreme speed and pays great attention to power performance, supercars have become the ultimate in the automotive industry. For start-up car companies that are new to the car manufacturing team, they urgently need a beautiful, eye-catching model to prove their strength. Under the trend of new energy vehicles, the realization of electric sports cars is undoubtedly a way for car companies to show their strength. Therefore, at major press conferences, electric supercars have become the first choice for new forces to build cars, and it has also become a business card for new forces to show themselves to the outside world. However, it is difficult to decide whether mass production is necessary or not.

First of all, the low demand for electric supercars allows the production line investment and mold investment of new energy supercars to be greatly reduced. Looking at the major super sports car brands at the moment, their production modes are all manual operations, with fixed stations and flow of operators to achieve assembly line production. The characteristic of this model is that the output is extremely slow, but the advantage is that it does not occupy much production resources and has low dependence on automation equipment. So from a production point of view, although the new energy supercar looks unattainable, its investment in production resources is extremely low, and the average entrepreneurial company is completely manual and affordable.

Secondly, the production mode of new energy supercars affects the production mode of downstream parts suppliers. Due to low demand and low output, parts do not need to be considered large-scale in the process of structural design. Mass production requirements, such as mold life, installation accuracy, etc. This also makes its later production cost lower, and some shapes that cannot be achieved on mass-produced cars can also be easily realized in new energy supercars, such as sharp aerodynamics kits, etc., and if mass-produced, So, for a sports car that pursues the ultimate, will its performance be reduced by adding more automation equipment? This is also a question worth considering. For sports cars, the addition of electric motors greatly reduces the difficulty of vehicle design and matching. In fact, as far as the coordination of engineering design and styling design is concerned, because of the relatively single user group of sports cars, the engineering design of new energy supercars can almost completely serve styling and performance. Will mass production leave room for performance and styling to be reduced? If this is the case, then, why don't people who play sports cars choose the luxury sports cars directly instead of the civilians?

summary:

The Qiantu K50 is priced at around 700,000 yuan. In fact, for people who can play sports cars with no money, it is not necessary to choose it. For ordinary civilians, is it necessary to use an electric super sports car? The answer is no! Is it a gimmick or a real market demand? For the new energy vehicle market with great demand in the future, what is the market share of electric supercars? How much infrastructure can serve supercars? It is really necessary to be in-depth!

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