IoT Innovators unite the 2nd China IoT Conference in Shenzhen

On December 4, 2015, the second “China IoT Conference” organized by Huaqiang Jufeng's Electronic Enthusiasts Network was held in Shenzhen Nanshan District Software Industry Base. QQ IoT, Microsoft, Jingdong Intelligence, ARM, Alibaba Cloud, Ablecloud, ST, Litepoint, Synopsys, Spirit, Maxense, Cadence and other dozens of well-known domestic and foreign manufacturers have launched an in-depth discussion on the related technologies, applications and development prospects of the Internet of Things. Discussion, such a full-fledged event attracted thousands of spectators and a number of well-known media to attend, reflecting the strong appeal of the Internet of Things and electronic enthusiast network.

Huaqiang Jufeng COO Zeng Haiyin analyzed the entire trend of the Internet of Things and emphasized: “Electronics.com is a technology media and community. We believe that the most popular in the next five years is smart hardware and the Internet of Things. In daily life, we are all in harmony. Networking is intimate contact, and the Internet of Things is changing the lives of human beings and launching a new round of technological revolution and industrial change on a global scale."

The global Internet of Things application is accelerating and the new informationization and traditional areas driven by the Internet of Things are deeply integrated. The impact and impact of the Internet of Things on the industry and the market have been widely concerned. In general, the global Internet of Things application is still in the early stage of development, and the application of the Internet of Things in the industry is gradually deepening. The application in the public market is beginning to emerge. M2M (machine and machine communication), vehicle networking, and smart grid are the global two years. Develop key application areas that are faster.

As the resources of upstream and downstream enterprises in the IoT industry chain continue to increase, the overall development is accelerating. The basic semiconductor giants have launched special chip products that meet the needs of the Internet of Things technology, providing a huge impetus for the rapid development of the overall industry. The business integration innovation in the application field has driven the development of the industry. The industrial Internet of Things, the Internet of Vehicles, and the consumer intelligent terminal market have formed a certain market scale. M2M has become an important business growth point for global telecom operators.

Although the Internet of Things (IoT) faces many problems and challenges in technology, market, industry, and application, the related technology vendors have a strong interest in the Internet of Things, and the Internet of Things, represented by intelligent hardware, is unstoppable and leads the way. A new wave of entrepreneurship. At this conference, Electronic Enthusiasts Network and the companies and individuals who have accumulated in the field of Internet of Things, based on their products and technologies, share their insights and hope to jointly promote the development of the Internet of Things in China. Through in-depth technical exchanges, in line with the main theme of innovation, pragmatism, sharing and communication, IoT innovators are called upon to unite.

In order to give the audience a deeper understanding of the Internet of Things, the organizers of the conference held a summit forum on the theme of “New Opportunities for the Internet of Things in the New Era” at the main venue of the Nanshan Software Park, and also in Huaqiang North and Nanshan Science Park. The establishment of a number of sub-forums including the Internet of Things Technology Forum, the Internet of Vehicles, the Intelligent Hardware Movement, the Maker Movement and the Sensor Technology Forum attracted Spirit, Mercer, Micro Confidential, Fangfang Technology, Polar Road, China Unicom (Zhongshan), Yunzhisheng, TUV SÜD Group, HWtrek, Galaxy Fengyun, Inwatch, Tuman, Analysys think tank, Sharp, Shima Dahua, multi-dimensional technology, the father of the amplifier, Zeng Dejun and many other industry representatives The participants bring a very sincere technical sharing.

Learn about IoT technology from upstream vendors

As the most attractive IoT conference of the year, the “China IoT Conference” attracted the participation of famous IoT upstream manufacturers such as QQ IoT, Microsoft, JD Intelligent, ARM, Alibaba Cloud, Ablecloud, ST, Litepoint, Synopsys and Cadence. The technology sharing brought by these vendors also allows IoT practitioners to access the latest technologies and apply them to their products.

As mentioned above, the Internet of Things is strictly composed of MCU, sensing, wireless, cloud services and other technologies. Let's first talk about the most important sensors. As the front-end sensors of the Internet of Things, it is an important component of the Internet of Things. Without their data collection, everything else will become meaningless. The organizers specially set up the sensor forum. Come to the technology sharing of well-known sensors.

(1) Sensor is the premise

Maxense CTO Gao Zhixing introduced the key technologies of sensors in the Internet of Things era, which greatly expanded the developer's understanding of sensing technology and helped developers choose better sensing products.

Mr. Morikawa, the Japanese manufacturer of Sharp, also brought together IoT and sensors to help developers introduce innovative business models;

Mr. Xue Songsheng, the founder of the domestic multi-dimensional technology, brought the sharing of magnetic sensor technology and opened up the eyes of developers.

(2) Optimization of EDA tools

In addition, due to the ubiquitous nature of the Internet of Things, there is a higher demand for IoT related technologies. For example, IoT devices require lower power consumption, which requires IoT providers to reduce power consumption from chip design, and this will eventually return to the requirements of related EDA tools. Synopsys senior product program manager Yin Luosheng and Cadence project manager Xiaojie Xiao, as representatives of the world's two well-known EDA vendors, brought you a sharing of chip design methods at this conference to address power consumption and performance requirements from the source.

(3) Support from MCU vendors

As a world-renowned IP core provider, ARM has brought a new experience to the IoT chip in addition to the IP core. It also built a mbed IoT development platform to reduce the development difficulty of IoT developers from the application layer. To promote the progress of the Internet of Things, at this conference, the presentation of "Intelligent Internet to Promote Embedded System Innovation" brought by Yan Lifeng, the embedded application market manager of ARM China, is bound to bring some new enlightenment to developers.

As an internationally renowned MCU manufacturer, ST is directly facing the terminal developers. What kind of MCU will they use to meet the needs of developers on the Internet of Things? This is the essence of the speech "The Value of IOT Generation MCU" shared by ST China Marketing Manager Peng Zuinian.

(4) Wireless is the key

Wireless is also an important part of the Internet of Things, and it has always been highly regarded by developers.

At this conference, Xu Hongyue, marketing representative of Murata Product Technology Department, brought Murata's wireless + sensing solution in the Internet of Things, introducing its low-power, high-performance wireless + sensing solution to developers. The product prototype was quickly launched and entered the terminal market. Make developer development easier.

In addition to focusing on which wireless technology to use, developers will also focus on wireless testing, how to quickly and efficiently test products, and bring products to market, which is what wireless test vendor Litepoint is good at. At the conference, lite vice president of Litepoint Mark Jiang, General Manager of China, gave us a speech on the challenges of wireless testing in the Internet of Things era, helping developers get products online quickly.

(5) Cloud services and big data

I came to the IoT cloud service and believe that this is the most valuable thing for IoT devices. Different from previous devices, in the world of IoT, all the data collected by the front-end devices will be uploaded to the server, and processed by big data, so that the data will generate greater value and help users, for example, in medical care. It can give the user a physical assessment; provide an analysis of the exercise effect during exercise; and provide traffic diversion guidance in the Internet of Vehicles. In short, the data in the Internet of Things era is the key.

This is also the speaker of our conference. Yang Zuoming, senior cloud computing technology consultant from South China, Microsoft, Chen Peng, co-founder of Ablecloud, Mr. Cheng Liming, director of Jingdong Intelligent Supply Chain, Xu Xin, deputy director of QQ IoT products, and chief of Alibaba Cloud IOT The sharing brought by the architect Mr. Ouyang Kefei, at the conference they brought us a technical introduction on the IoT hardware cloud service. In addition, Microsoft has brought us the technology application in the future IoT application. With the support of these vendors, our Internet of Things world can play its biggest role.

In the cloud service, QQ IoT is a unique one. Based on QQ's vast user volume and social attributes, QQ IOT can provide core functions such as QQ account system, friend relationship chain, QQ message channel and audio and video services. For partners in the fields of wearable devices, smart homes, smart cars, and traditional hardware, the linkage between users and devices, devices and devices, devices and services is realized. For developers, many problems are solved. Xu Xin, the deputy director of its products, gave a detailed introduction to the relevant service details.

(6) Product certification issues

IoT products need to be certified before they go on the market. This is a headache for developers who want to sell their products to various countries, and TCM SÃœD Group Project Manager Jin Jinhua shared the intelligence at the conference. Introduction and exchange of European and American certification requirements for household products. Help more developers bring products to market.

(7) Promotion of new technologies

The existing technology can promote the progress of the Internet of Things. Currently, there is no technology for large-scale application, which may push the Internet of Things application to a new level. Interpretation of Dahua Sales Director Liao Yong shared the iris recognition at the meeting to change people's lives, and described the advantages and application areas of iris recognition in detail. Perhaps this product can really revolutionize the Internet of Things products in the future. .

Understand the application status of the Internet of Things from terminal manufacturers

Through the sharing of upstream vendors, we understand the latest technology of the Internet of Things, as well as the advantages and disadvantages of the major services, and then we can carry out more product development. This is also the issue discussed in our major clubs.

(1) Vehicle networking communication

In the sub-forum, Fangfang Technology brought the communication solution in the era of intelligent interconnection and solved the problem of the vehicle networking communication solution. The theme of China Unicom (Zhongshan) IoT Industry Director Duan Hongzhang is "The Operator Change in the IoT Era, Starting from the Internet of Vehicles", and talks about the support of operators from the backbone network to the Internet of Vehicles.

(2) Voice control of the car network

The process of driving the car is controlled by hand. It is extremely dangerous. The voice interaction technology brought by the well-known speech recognition manufacturer Thinker has solved these problems and greatly improved these experiences. Lei Xiongguo, vice president of Spirit, gave us a detailed introduction to the advantages of this speech technology.

Another voice interaction vendor, Voice of the Cloud, also gave a speech entitled "Smart Travel in the Age of Voice Interaction", and its general manager, Kang Heng, brought more introductions to the voice interaction of the Internet.

(3) Experience sharing of intelligent hardware pioneers

In addition, Maizeda CEO Zhuang Liang, Wei Mi founder Li Dongping and Polar Routing CEO Qian Jin, who are at the forefront of the development of vehicle networking products, brought some experience and sharing in the product development process to the audience, letting them stand in front of others. Later developers in experience reduced the risk of making mistakes.

Other terminal manufacturers have also brought more experience sharing.

Chairman of the Galaxy Fengyun, "IoT and Smart Life", Inwatch Commercial Director Liu Yongchao's "Development Status of Wearable Devices", and Tuman Co-founder Wang Qiang's "Where is the smart watch?" "HWtrek business director Sun Qingzhi's "How to optimize the entrepreneurial process of intelligent hardware" and the father of the amp, Zeng Dejun brought hardware experience can greatly help developers.

In addition, Jingdong Intelligent Senior Manager Wei Xiang shared the theme of innovation in intelligent hardware ecosystem, and brought everyone to know the real supply chain to help you solve the supply chain problem of smart hardware entrepreneurship.

These rare sharing has greatly increased the content richness of this conference.

(4) What do IoT products do?

Some developers will ask, I want to do something that the predecessors have not done, or do not have a good product, look for opportunities, can this conference provide relevant advice?

This is what Mr. Cheng Tianzong, a startup entrepreneurial instructor, spoke about, and he shared the IoT and Smart Products 4.0 strategy at the conference. He said that the product gradually shifted from 1.0 tool to product 2.0 kinetic energy and product 3.0 intelligence, and finally will reach product 4.0, namely smart + kinetic energy, and the future will be the era of product 4.0 intelligence + kinetic energy.

This is also the theme of Li Li, the general manager of South China, of the conference's other speaker. As a professional industry analysis organization, Analysys think tanks often provide some industry analysis reports. At this conference, he shares. "In-depth data analysis of intelligent hardware and makers" has become the "light" for developers to start businesses.

Why is Huaqiang Jufeng committed to promoting this conference?

As Huaqiang Jufeng COO Zeng Haiyin said in the opening speech of the conference: "Huaqiang Jufeng is a one-stop electronic component service provider. Its electronic engineer website with 2.1 million engineers registered users, electronic enthusiast website, PCB processing factory Huaqiang PCB and Online Core City Huaqiang Core City. The company is committed to providing services to the electronics industry. The original intention of the conference was to serve the engineers better."

As the "next big thing" of semiconductors, the Internet of Things is a trillion market, but the entire market, from upstream design and participants to downstream manufacturing and production, needs more than previous hardware products. stand by. As an important player in the electronics industry chain, Huaqiang Jufeng can help IoT developers solve development-related problems. It can also start from the supply chain and solve the developer's post-production and mass production problems.

Most importantly, many of the current IoT manufacturers are start-ups. The support they get from dealing with upstream semiconductor vendors and supply chain services is obviously not enough to help developers solve these problems. The electronic enthusiast network of Huaqiang Jufeng has specially organized such a conference to consolidate the power of upstream and downstream and provide a full range of services to help developers develop better products and let consumers experience better products. This is the purpose of Huaqiang to host this competition.

Looking forward to the official arrival of the Internet of Everything.

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