It is widely believed in the industry that in this highly developed period of informationization, only product leadership is the king, and cost control and a sound supply chain will play a decisive role in the competitiveness of enterprises.
On December 31, 2014, Guangdong Kegu Power Co., Ltd. (hereinafter referred to as “Kogu Powerâ€) held the annual meeting of “2015 Sharing Responsibility Sharing Resultsâ€. Nearly 500 suppliers and customers of Kegu Power participated in this conference. Annual meeting. Kegu Power executives said at the meeting that in 2015, Kegu Power will achieve lean production and walk out of a high-quality LED power supply road.
Li Jinhong, General Manager of Kegu Power
   "Since 2015, the LED industry will be more and more concentrated, just like the home appliance industry more than a decade ago. At the beginning, a large number of brands were blooming, but only Haier, Midea and Gree were left." Manager Li Jinhong said at the annual meeting, "As the LED industry matures, there will be no more than three companies in the LED power supply field."
Li Jinhong said that competition is fierce, chaos and disorder are the environment in which LEDs are currently located. Only by speaking standards and innovation, technology can establish industry brands. The future competition is not the competition between enterprises and enterprises, but the competition of the entire industry chain. So be sure to choose a good customer and find a good supplier.
In 2015, the focus of Kegu Power was to introduce a regularized, standardized power supply and lay out a high-end market. Li Jinhong believes that enterprises that do not pay attention to quality and non-standardization will eventually be eliminated by the market. “With the decline in the profit margin of the drive power supply The industry leader is getting stronger and stronger. Small enterprises want to develop either with innovation or with characteristics, otherwise they can only face extinction."
In order to enhance product competitiveness, in 2015, Kegu Power will optimize the cost. The company will launch a lean manufacturing system to create a benign and win-win production platform, creating more customers with high-quality products and services. value.
“In 2015, we will reduce the price of conventional products and standard power supplies by 10% or even 15%, so that we can give our core customers and strategic customers.†Li Jinhong said that in the future, the company will focus on creating its own sharp knife products and make it To the extreme, to provide customers with matching.
Wang Caixiang, deputy general manager of Kegu Power
Since its establishment six years ago, Kegu Power has precipitated its unique culture and advantages. “Concentration, precision, reliability and speed†is the “7-character criterion†that Kegu Power has always adhered to. In the past 6 years, the company has provided simple and reliable power supply products to customers through top-level design, material control and process optimization. At the same time, the company has set up different project teams to quickly establish projects in quality, after-sales, supply and other aspects to help customers solve practical problems encountered.
Wang Caixiang, deputy general manager of Kegu Power, mentioned that Kegu people adhere to the above-mentioned “7-character guidelinesâ€, and through internal optimization and external integration, even in the Red Sea market in 2014, the sales of Kegu Power Still maintaining a 35% growth. "This is inseparable from the efforts of Kegu people, and it is inseparable from the strong support of suppliers."
Wang Caixiang said, "In 2015, the form of the LED industry will be more severe. LED drive power companies will face a more brutal test. In the future, we will give full play to our advantages and join hands with our suppliers to share responsibility and share results to achieve long-term development. And a win-win situation."
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